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Playbooks

Playbooks.

  • June 1, 2026· 3 min read

    How to Take Restaurant Orders Online Without Marketplace Commission Fees

    How to accept online orders directly from your own website with a 0% Kitch take-rate, instead of handing a large marketplace commission to third-party delivery apps. Normal payment-processing fees still apply.

  • May 22, 2026· 2 min read

    Live menu page vs PDF — why a static menu is costing you guests

    PDFs are invisible to Google and AI search and go stale instantly. Here's why a live, structured menu page wins on discovery, speed, and trust.

  • May 7, 2026· 4 min read

    How Independent Restaurants Can Compete With Delivery Apps

    Delivery platforms bring customers but take a significant cut and own the relationship. Here is how independent restaurants protect their margins and build direct loyalty.

  • April 28, 2026· 4 min read

    How to Promote a Daily Special So People Actually See It

    A practical guide to getting your daily specials in front of guests — online, in-house, and on social — without spending your whole morning on it.

  • April 5, 2026· 5 min read

    How to Get More Reviews for Your Restaurant

    Practical strategies for earning more genuine guest reviews on Google, Yelp, and TripAdvisor — without incentivizing or gaming the system.